Actionable Google Analytics is a WooCommerce Plugin which allows you to use some of the most important features of Universal Analytics including Enhanced Ecommerce & User ID Tracking. Additionally, the plugin supports I.P Anonymization, Product Refund, Content Grouping, Form Field Tracking & 15+ Custom Dimensions & Metrics.
By using our plugin you save hours of time in implementing complex Google Analytics code and instead focus on generating Actionable insights from your data.
Benefits of Plugin
Quick & Easy InstallationAccess to 10 Reports of Enhanced Ecommerce
Shopping Behaviour Report
Checkout Behaviour Report
Product Performance Report
Sales Performance Report
Product List Performance Report
Internal Promotion Report
Order Coupon Report
Product Coupon Report
Affiliate Code Report
Learn about how different devices are used by same user & how it drives purchase
Learn more about which products are refunded more often & take action for such products
Be in legal compliance by using I.P Anonymization which is important for EU countries
Learn more about which type of & what level of discounts generates conversion
Understand which payment methods are most widely used ?
Learn more about time taken to make purchase decision by customer
Carry out surveys to understand users e.g. whether a particular buyer is customer or consumer?
And much more
Our Plugin tracks following Custom Dimensions & Metrics in your GA
Custom Dimensions:Stock Status: Learn whether the product is in stock or out of stock. Keeping track of out of stock products will prevent you from acquiring traffic
on the out of stock product URLs.Page Type: Identifies the type of the page. Example – Category Page, Product Page, etc. Helps you to compare the performance of different site
sections.Product Discount: Getting Discount data in GA can actually help you in strategizing the discounts by analyzing the impact it is causing on the
product demand and other key metricsPayment Method: Get insights into which Payment method (paypal, credit card, etc) is most popular for your store, which generates higher AOV and
TransactionsShipping City & Billing city: Integrates the billing city & shipping city data directly into your GA. It Helps you learn about product
demand using insights on Shipping & billing cities.Weekday: Learn whether a transactions was completed on weekday/ weekend. Helps you in comparing Weekdays v/s Weekend Performance
Local timeslot of the day: Learn the local time slot during which maximum transactions happens on your store. This can help you improve your
marketing activities across different geo locations.User Type: Using this custom Dimension you will be able to differentiate users based on their checkout method. It will help you understand the
popular checkout method of your store.Sequence at Product Page: Tracks the sequence in which products pages are viewed in a session. It will give you the idea as to which products are
viewed can be offered as a part of recommendation.Add to Cart Button Position: The following dimension helps you understand how ‘Add to Cart’ button’s position impacts your CTR. Compare ‘Add to
Cart’ buttons position above the fold & below the fold to take important design decisions.No. of Product in Stock: Using this custom dimensions you will be able to learn the stock availability of the product right into your Google
Analytics. Understand how showing stock quantity of the products is impacting its sales.Time Taken to make Purchase: Learn the time taken by users to make purchase after landing on your store. It will help you make real time offers to
users.Time Take to add Product to Add to Cart: Learn the time taken by users to add product to cart after arriving on the product page. Insights
generated from the data will help you strategize the promotional offers.Product Size: Track the size of the product in Google Analytics. This will help you analyze the product sales in terms of its size.
Product Review Count: Learn no. of reviews provided by users for each product. It will help you understand the relation between review count &
product demand.Product Review Score: Learn average review score for each product in Google Analytics. Understand if a review score of a product increases the
conversion rate or not? Additionally, compare the performance of products with low review score & high review score.
Custom Metrics:
Total monetary value of products viewed: Learn total monetary value of product viewed by a user in a single session. It helps you understand total
monetary value of products users generally view & what value of product they end up buying.
No of clicks on Category Pages & Product Pages: Tracks numbers of clicks that happens on Category Page & Product Page. It helps you to understand
the user engagement.
Support
If you have any questions or query visit us at http://www.tatvic.com/contact & and we’ll get in touch with
you in 24 hours.
Actionable Google Analytics (WooCommerce)
